The FashionHow Report -Fashion's 50 Most Powerful

New York's Daily News recently released the 50 most powerful players in fashion, just in time for fashion week. Topping the list, of course, is American Vogue editor Anna Wintour, followed by GAP Inc head designer Patrick Robinson and Marc Jacob pulling in at number 3. The list is packed with fashion staples like Diane von Furstenberg (#8), Patricia Field (#22) and Donna Karen, Ralph Lauren, and Francisco Costa (#44). Then of course what would fashion be without the models, like the original supermodels Christy, Naomi, Helena, and Linda all at #38, 19 year old Coco Rocha at 49, and Iman at 42. The list even packs a few surprises like facialist Christine Chin (#34) who keeps the model's faces in tip top shape, manager of 'wichcraft Bryant Park, Michael Oliver (#30) who keeps the espresso flowing on those long days under the tents, lawyer Betsey Pearce who was responsible for wrangling Phoebe Philo at Chloe and Nicola Ghesquire at Balenciaga.

The FASHIONHOW Report - DVF Tackles Writing

In addition to being a great designer, head of the CFDA, and a style icon, Diane von Furstenburg is now a columnist for Departures Magazine. The glamorous jet-setter will begin writing about her ridiculously fabulous travels in the Nov/Dec issue. In addition to writing the column, she will also take the accompanying photographs. I wonder what fantastic place we'll see first through DVF's eyes.

The FashionHow Report-The Young & The Beautiful

FashionHow is excited to announce the arrival of four amazing young girls from the island of Curacao, Sheadith, Michanou, Shafny & Danielle, courtesy of the hip new agency Emilka Model Management. Recently the girls were signed to RED MODELS NYC known for their cutting edge men’s broad. Who ever is scouting for the Red Women’s board these four beauties are a catch, The girls land their feet on fertile ground August 18th where RED plans to introduce the them for Fashion Week… and to all the choice clients that have been waiting to meet them…. With all these diverse beauties to choose from this has to be one of the most exciting Fashion Weeks that we have seen for such a long time!!! I for one cannot wait…

Sheadith Age 12

Shafney Age 16

Michanou Age 15

Danielle Age 18

The FashionHow Report - Jovovich-Hawk Out for the Count

Model turned actress, Milla Jovovich's foray into the world of design has come to an end, for now at least. In 2003 Jovovich and model gal pal Carmen Hawk launched their line of women's wear, Jovovoich-Hawk, and after five great years the brand is now moving on to that great closet in the sky. After teaming up with Target this past spring, gracing the pages of Vogue, and being sold in stores like Fred Segal, Jovovich has called it quits. As for now it is unknown weather Carmen Hawk will revamp it, rename it, or pack it in as well. In September's issue of Lucky, Jovovich states that she has definitely left the brand saying "When one door closes" I assume another one will be opening. Looks like now is the time to snatch up as many Jovovich-Hawk pieces as you can girls, because that may be all there is come fall.

The FASHIONHOW Report - Cartier v Donna Karan

Wednesday, French jewelry powerhouse Cartier filed a lawsuit in a Manhattan courthouse against Donna Karan for copyright infringement. Cartier alleges that Donna Karan has copied their famous "Tank" watch name. Their lawyers are blasting Karan for using the name that Cartier has copyrighted, saying that Karan's use is "willful, and intentional, and done in willful disregard of Cartier's rights." Since the Donna Karan "Tank" watch is selling for a mere $115 and the Cartier "Tank" goes for approximately $10,000, Cartier does not want consumers to associate the two. Basically they believe that the cheaper watch of the same name will devalue their classic timepiece. It seems as though for Cartier, imitation is not the sincerest form of flattery.
Link to the NY Post article (http://www.nypost.com/seven/08062008/news/nationalnews/cartier_suit__no_tanks__123238.htm )

The FashionHow Report - John Galliano does eyewear

According to WWD, John Galliano has recently signed a five year licensing deal with Italy's Marcolin to produce a line of men's and women's eyewear. The line will include both sunglasses ad prescriptive eyewear and will be unveiled next fall. According to Galliano "Sunglasses and eyewear are essential accessories to make a statement on and off the runway", according to most branching out into eyewear is a great way for a brand to reach the masses even in our struggling economy. I, like most 20-somethings in America, can't afford Galliano's beautiful gowns but I can save up for a pair of Galliano sunglasses or frames when its time to update my prescription. If the colorful eye makeup that strolled down the runway with his fall 08 collection is any indication of the twist he wants to put on eyewear, expect loads of color and nothing less excitement. (http://www.wwd.com/fashion-news/galliano-signs-sunglass-license-1653175)

An Interns Diary-Journal 2 By Anastassia Simon

When searching out story ideas, it all starts in my inbox. Before I start trawling various fashion sites in search of the scoops of the day, I check my inbox for headlines, tips and anything that can lead to something worth writing about. Every morning I am inundated with emails highlighting what's in style this week, what celebrities are thinking of designing a line of t-shirts and who may or may not be selling their companies. Once I've honed in on stories that are worth reading more on, I do just that. I scour blogs, online newspapers, and even the gossip sites from time to time, to find the source of whatever rumor I received while having my morning coffee. Once I get down to the bottom of the story, I submit it and if it's loved it appears here for you all to read and enjoy. Hopefully this week I'll find loads of interesting story ideas awaiting me in my inbox so that I can keep you all well informed as we quickly approach fashion week

Tiffany vs eBay

In a ruling on Monday jeweler Tiffany & Co was found to be responsible for policing the use of their trademark online, not auction platforms like eBay. This comes after a 2004 lawsuit Tiffany filed against eBay alleging that most items listed for sale as genuine Tiffany products were indeed fakes. US District Judge Richard Sullivan ruled that eBay can't be held liable for trademark infringement, and stated that they took all of the appropriate steps when Tiffany notified them of suspected counterfeit goods. Similar lawsuits were filed against the site in Europe, one by luxury giant LVMH and another over the supposed sale of fake Rolex watches. eBay lost both cases in Europe and were forced to stop selling certain LVMH owned cosmetics and to actively prevent the sale of Rolex watches. In fashion where fakes often outnumber genuine articles, this ruling can make it harder for consumers shopping on eBay to find authentic goods.

The FashionHow Report-Oscar De La Renta's interview w/WWD

Oscar de la Renta along with his son-in-law Alexander Bolen, the fashion houses' CEO, sat down with one of the staffers of WWD to discuss the brand's future and to squash any rumors that he's thinking of selling. The lengthy interview covered the brand's continued growth of eveningwear, a bigger push into fragrances, and an international rollout of retail stores. The 75 year old designer also said he has no plans of retiring in the foreseeable future, and therefore has not even begun to think of grooming one of his many talented assistants to take his place. He also enlightened us all on the reason his fashion shows are so lengthy, he feels sorry when he has to cut a dress. With regards to the rumors that the company is for sale and actively seeking new investors both Bolen and de la Renta responded with firm nos. I would say it's safe to assume that we can all rest well assured that this brand will continue to navigate the fickle waters of fashion with ease for many years to come, especially with the creative force of Oscar de la Renta at the helm. For the full interview click herehttp://www.wwd.com/issue/article/126267?page=0

The FashionHow Report - Testino Diary

Mario Testino takes us behind the lens of his camera and gives us a glimpse of his glamorous life by way of a three week dairy he kept for The Independent. The dairy includes Testino's musings on snapping Prince Charles and his sons for a royal Christmas card, turning 17 year old girls into household names, Gwyneth Paltrow's singing and how South Americans grow up in their bathing suits. All and all the article provides a great peak into the mind of the man who shoots almost every American Vogue. Testino proves that above all else he's just like the rest of us, if the rest of us happen to be world renown, jet setting photographers.

An Interns Diary - Internship Journal 1

When I was initially asked to start a dairy of my ins and outs as an intern my actual reaction was, "Great, but I don't know how interesting I am". I instantly sent a text to one of my friends who assured me that I indeed was not interesting but my internship was. That gave me a much needed morale boost so that I could get started with chronicling my journey as a lowly intern. Basically my days are spent digging up the goods on various industry insiders to make sure that you, our lovely readers, are always kept in the loop. My life is far from the drama of The Hills or the glamour of The Devil Wears Prada but I do get to do some cool stuff, like interview up and coming designers for the blog. Speaking of which, last week I was beyond happy to interview Kenyatta Williams, a New York fashion week first timer, about her life, fashion, and a collection of swimsuits inspired by the twists and turns of romance. Currently I have a whole slew of things that I'm working on and look forward to filling you in on all of them in the weeks to come. By Anastassia

The Sexy Career Coke by Patricia Field

Fashion guru Patricia Field follows in the footsteps of designers Julian MacDonald, Matthew Williamson, Jonathan Saunders, and Manolo Blahnik by teaming up with Coca Cola Great Britain to design four limited edition Diet Coke bottles. The Diet Coke City Collection will be sold exclusively at Selfridges in London, with 25 sets being sold on patriciafeild.com . The bottles exhibit Field's edgy, urban style that we all became acquainted with through watching countless hours of Carrie and her girls walking the streets of New York on Sex and the City. According to Field ""The 'diet Coke' City Collection captures today's modern women, confidant, glamorous, sexy and more in charge of their own lives, and represents the areas of life that are most important to them such as: 'career', 'passion', 'love' and 'fashion'. In addition the designs represent 'diet Coke' as a sexy, sassy brand perfectly compatible with today's woman." The gold bottle represents "Career", the pink bottle "Love", the purple bottle "Passion", and the turquoise bottle "Fashion" By Anastasia Simon

Karl Wears Yellow To Save Lives!!!

The one and only Karl Lagerfeld dons a yellow reflective vest over his usual all black ensemble for a new French road safety campaign. The ad declares "It's yellow, it's ugly, it doesn't match anything, but it can save your life." The vest and a reflective will become mandatory for all drivers and cyclists on July 1. I guess if Karl wears it, it can't be that bad. By Anastasia Simon

Beautiful

To those of us familiar Tyra Banks' show America's Next Top Model, this is the elegance and emotion that she so often tries to coax from her contestants in their weekly challenges. This photo shot by Steven Meisel for the much anticipated July issue of Italian Vogue, is one of many featuring some of the most celebrated black models of all time. Along with Tyra there are shots of Pat Cleveland, Veronica Webb, Iman, and Naomi as well as relative new comers like Liya Kebede, Chanel Iman, and Joudran Dunn. This issue comes amid the controversy being placed on the industry to use a greater variety of models that more accurately represent real women, starting with last year's call for healthier models and carrying over this year's call to show women of all shades. No matter what your take on the issue, this will surely be a Vogue for the history books. By Anastasia

Kirk Shannon-Butts & Patricia Fields

Patricia Field for Payless

Last week, Glamour Magazine Men's editor & FashionHow Speaker
Kirk Shannon-Butts
went to the preview party for Sex and the City stylist Patricia Field's new shoe collection for Payless. Here's his report from the night out... http://www.glamour.com/fashionbeauty/blogs/suze/2008/06/pat-field-payle.html

VMAN-FORD MODEL SEARCH

Ford Model partnered with V Magazine to search for the next cover model for VMAN. Diesel recently signed on as a sponsor and is giving the winner a Diesel wardrobe. The first event is taking place in NY next Wednesday and Thursday (4/30 & 5/1) at the Diesel store in Union Square. For more information logon to www.vman.com. Please let us know at FASHIONHOW if you make the cut. Best of Luck.

FASHIONHOW TV

Christie backstage with Designer Victor DeSouza